For many people, Christmas is a time to eat, drink and be merry – but that could mean piling on the pounds if you’re not taking the right precautions. A few too many beers, and you could be battling with an unwanted beer belly in January. But help is at hand, and it comes in the form of an intuitive digital weight loss plan for men that adapts to your personal needs.

A digital approach to healthy living at Christmas

Christmas can be the enemy of a toned stomach and a healthy lifestyle. As well as all the various festive foods on offer, beer, wine and spirits flow freely at parties throughout the month of December. Rather than abstain completely and miss out on all the fun, Kiqplan’s new ‘Beer Belly Blaster’ can enable you to indulge a little without piling on the pounds.

Designed to work in conjunction with most of the leading activity trackers available on the market today, this easy-to-use programme is aimed at men who want to enjoy all the treats of Christmas without expanding their waistline in the process. Available for iOS and Android mobile devices, the Beer Belly Blaster programme takes information from watches, mobile devices, trackers and fitness apps and applies it to a tailor-made programme of activity and nutrition.

Use it in conjunction with your existing activity tracker

This 12-week programme is specifically designed for flattening stomachs and helping men of all shapes, weights and fitness levels to get into shape and live a healthier lifestyle. The Kiqplan Beer Belly Blaster communicates in the background with the activity trackers of your choice, and monitors the exercise you take, the calories you burn and your general lifestyle choices. It then provides you with practical help, advice and guidance on how to shed those excess pounds that can accumulate quickly at Christmas time.

Beware of hidden calories in your favourite Christmas tipple

Drinking regularly over the Christmas period can significantly increase your calorie consumption without you even knowing it. To put this into some context, a large glass of red wine contains roughly the same number of calories as a generous slice of sponge cake with cream. A pint of cider, for instance, contains around 210 calories, which is more or less the same as a sugared doughnut. When you factor in all the Christmas snacks you’ll graze on throughout the festive period, your calorie intake could soar unless you take preventative action.

A health and fitness regime tailored to your individual needs

Kiqplan’s Beer Belly Blaster works on the principle that every man’s dietary and activity requirements are different. It devises a weight-loss and fitness plan that works for you, and it gives you the tools to see it through to completion. You’ll be given regular workouts to follow, recipes, lifestyle tips and progress reports. You can also set yourself regular goals to strive towards – you’ll be rewarded with performance badges as you achieve those goals along the way. And perhaps most impressively, you’ll get the chance to take part in webinars and Q&A sessions with fitness and nutrition experts.

For anyone trying to lose weight or maintain a healthy lifestyle, Christmas is full of temptations that must be avoided. But too many men succumb to temptation, and end up paying for it in the New Year. In order to allow yourself a few festive treats without amassing a gut Santa Claus himself would be proud of, you may need professional help. The Beer Belly Blaster is a lifestyle guru, personal trainer and nutritionist that goes wherever you go – so help and motivation will never be far away.